HOW TO LOBBY YOUR LEGISLATOR

HOW TO LOBBY YOUR LEGISLATOR
Lobbying to convince any individual of the merits of your position requires an understanding of the
rationale that supports that belief. Your goal is not to threaten or antagonize, but to influence on
the basis of your knowledge and understanding of the issues.
Be Prepared —Before You Lobby, Do Your Homework
Know Yourself
Be aware of your own personal prejudices or biases. Such knowledge will enable you to maintain objectivity
by anticipating your own response in a given situation.
Know Your Organization
If you are speaking on its behalf, you will want to be a credible representative. Be fully aware of your
organization’s positions and their development as well as the relationship it maintains with other
organizations and with the legislature.
Know Your Legislator
Make an attempt to understand the basis for your legislator’s positions which may include his or her:
• record on related legislation and/or votes (be aware of any prior favorable commitment to your
cause);
• party, position, and tenure in legislative and political power structure;
• constituent pressures;
• general predispositions;
• responsiveness to various kinds of personal interviews (sensitivity to legislative attitudes about
approach is essential).
Your appearance as an objective individual, able to deal sympathetically with the concerns of both sides, will
be enhanced.
Know Your Issue
Phrase the argument in your own words. Don’t be surprised if it appears you are more knowledgeable than
the individual you are lobbying. No one can be expected to address every question or matter of concern
regarding an issue, however so don’t hesitate to admit your lack of knowledge on a particular point. Be
willing to pursue the answer and report back.
Know Your Opposition
It is preferable to anticipate the opposition and answer their arguments positively before those arguments
surface publicly.
Effective Individual Communication
Your maximum influence comes in addressing your comments directly to your own legislator.
The Personal Visit
Perhaps the most effective method of transmitting your message, a personal visit allows both of you to
connect names with faces. In communication afterward, you will have established yourself as a known
concerned constituent. If your legislator is holding a hearing or workshop, try to attend. It is a good time to
meet your legislator informally.
If your representative is not available, ask to meet the legislative assistant. S/he can generally be expected to
be at least as well informed as your representative, and may have more influence than you suspect.
The Telephone
The telephone can be an effective tool. Remind the legislator of any previous contact. If the member is not
available, speak with the legislative assistant. During the legislative session, a toll free “hotline” is available (1-800-562-6000) through which information
on the status of bills can be obtained. Messages can be left for your legislator. They should be brief and
specific. Leave your name, address and phone number.
The Letter
Letters are important for the legislator and/or staff. The amount of mail on a particular piece of legislation
frequently helps determine the legislators’ approach to an issue. One well written letter will often prove
more weighty than a formal petition with many signatures. For this reason, it is generally considered better
to express your opinion as an individual rather than as a member of an organization whose positions may
already be well known to legislators.
Mailgrams are a quick, dramatic alternative to the standard letter. They may be sent anywhere and delivered
the following day. The minimum charge allows for 50 words.
Faxing is a way to get your message to the committee immediately. You can also call the committee directly
with your message, be sure to get their fax number at the same time.
Email can be an efficient way to send messages for those with computer capability. You can find individual
addresses under Senate or House Home Pages www.leg.wa.gov
Timing
Timing is everything. Make your call at a strategic time — just before a vote, for instance, or immediately
following action by your legislator in support of your cause. Write when you know a particular piece of
legislation is pending before a committee or when a bill is about to come before the full House or Senate.
Some DOs and DON’Ts for Lobbyists
DO
9 Address your Senator or Representative properly.
9 Identify yourself immediately at each contact. Public officials meet too many people to remember
everyone.
9 Know the status of the legislation. Refer to a bill by number whenever possible.
9 Use your own words.
9 Be brief and explicit, courteous and reasonable.
9 Establish your own credentials or expertise on the subject of legislation under consideration.
9 Give legislators succinct, easy to read literature; highlight important facts and arguments. Their time is
limited.
9 Write the chair or members of a committee holding hearings on legislation in which you are interested if
you have facts that you think should influence his or her thinking.
9 Get to know legislative staff and treat them courteously. Their cooperation can make or break your
chances to reach the legislators themselves.
9 Always keep off-the-record comments confidential.
9 Write to say you approve, not just to criticize or oppose.
9 In a letter include your address and sign your name legibly.
9 Keep the door open for further discussion in spite of any apparently negative attitudes.
DON’T
9 Don’t begin, “As a citizen and tax payer” (your elected representative knows we all pay taxes).
9 Don’t apologize for taking his or her time. If you are brief and to the point s/he will be glad to hear from
you.
9 Don’t be arrogant, condescending or threatening toward legislators or their staff.
9 Don’t argue or back recalcitrant legislators into a corner where they take a definite position against you.
9 Don’t make notes of a conversation while talking to a legislator.
9 Don’t send copies or form letters unless you have taken the time to include a personal note.
League of Women Voters of Washington 2004

http://www.lwvwa.org/pdfs/lobby_your_legislator.pdf